Converse.

When we came up with "Just Rubber and a Blank Canvas" it wasn't just a tagline for the iconic Chuck Taylor sneaker. It was a mantra. This is the go-to shoe of artists, performers, and individualists. Those who choose to blaze their own trail. We put up wild postings across the country with that simple line, encouraging them to be messed with. We had competitions for decorating their chucks. Then we collected the best and had an online gallery for others to appreciate. We also did some print work for a couple of their other shoes including their return to professional basketball featuring NBA bad boy Ron Artest.